Fairness West Virginia

Building a stronger voice for equality in West Virginia.

For nearly seven years, I served as the full-time Communications Director for Fairness West Virginia, the state's leading LGBTQ+ civil rights organization. During that time, I helped shape the organization's public voice, support legislative advocacy, strengthen fundraising efforts, and develop communications that informed, mobilized, and inspired communities across the state.

My work spanned nearly every aspect of organizational communications, including:

  • Communications strategy

  • Brand development

  • Graphic design

  • Publications and print materials

  • Social media management

  • Email marketing and action alerts

  • Website management

  • Legislative communications

  • Public education campaigns

  • Event promotion

  • Media relations

  • Messaging and storytelling

Working in-house also meant serving as a strategic partner across the organization — collaborating closely with program staff, organizers, development staff, and executive leadership to communicate complex issues clearly and effectively.

Group of people participating in a pride parade holding a banner that reads 'Fairness West Virginia.' Several attendees wear shirts with slogans, some are wearing rainbow accessories, and there are colorful balloons in the background.
Group of three young adults sitting together outdoors on a sunny day, wearing white T-shirts with rainbow-colored text that reads "Montani Semper Liberi," with green trees and a fence in the background.

Select Projects

A new introduction to Fairness
West Virginia.

I designed a comprehensive organizational brochure to introduce Fairness West Virginia's programs, services, and advocacy work to supporters, community partners, legislators, and prospective donors.

The brochure balanced accessible design with clear messaging and became a versatile resource for outreach events, trainings, and community engagement.

Services Provided

  • Communications Strategy

  • Publication Design

  • Brand Messaging

  • Copywriting

  • Print Production

Organizational Brochure

Each year, Fairness West Virginia publishes the WV Equality Report Card, an in-depth publication evaluating how state legislators voted on LGBTQ+ policies and protections.

I led the communications strategy, messaging, and design of the report, transforming complex policy data into an accessible, visually engaging publication that informed community leaders, empowered local advocates, and encouraged municipalities to strengthen local fairness protections. Click here to view the live report card on Fairness WV’s website.

Scope of Work

  • Communications Strategy

  • Editorial Design

  • Publication Design

  • Data Visualization

  • Copywriting

  • Brand Messaging

Legislative Report Card

Screenshot of WV Equality Report Card webpage with title and navigation menu, describing how West Virginia lawmakers voted on bills affecting LGBTQ+ people from 2021 to 2026 legislative sessions.
WV House of Delegates report card table showing votes of various delegates on different bills, with some votes in favor, against, or not in the house, highlighted in red and green.
A guide explaining how to use a report card to find a legislator's voting record. It includes four steps: finding your legislator with a lookup tool, searching their name, understanding vote colors (green for support, red for oppose, gray for absent, black for not in office), and learning more about bills through additional information.

Event Planning

Organizing and executing annual fundraising galas and legislative lobby days.

From annual fundraising galas to statewide advocacy events, I led the planning, branding, and communications for all of Fairness West Virginia's largest public events.

The organization's annual gala brought together supporters from across the state to celebrate progress, recognize community leaders, and raise critical funds for the year ahead. Each year, I developed the event's creative identity, managed marketing and sponsorship materials, planned the decorations, secured vendors, and oversaw communications from initial promotion through event day.

I also helped launch and grow Fairness West Virginia's annual lobby day at the State Capitol, creating the event's branding, coordinating communications, and developing materials that empowered hundreds of advocates to meet with legislators and share their stories.

Scope of Work

  • Event Strategy

  • Event Planning

  • Brand Development

  • Marketing Collateral

  • Sponsorship Materials

  • Digital Communications

  • Copywriting

Group of diverse people inside a government chamber, some holding a rainbow pride flag, posing for a photo.
Four adults engaged in conversation at a social event, with drinks in hand, standing indoors with a gray background featuring small lights and display stands.
Group of diverse people, including children and adults, posing together inside a room with wood-paneled walls, American flags, and a framed document, suggesting a celebratory or official event.
Group of diverse people holding a rainbow pride flag inside a government chamber, with official seating and large display boards in the background.
Group of five people speaking at a rally or press conference, with a large screen displaying 'PASS THE EQUALITY ACT,' and holding signs that read 'Our Faith Does Not Discriminate.'
People attending a formal event or dinner, seated at round tables with black tablecloths, set with plates, glasses, and drinks, in a decorated banquet hall with string lights and wall decorations.
Entrance decorated with black, gold, and silver balloons forming an arch, leading into an event space with a backdrop and people standing inside.
A group of six people, three men and three women, standing together and smiling at an event with a 'Fairness WV' backdrop behind them. They are dressed in formal attire, with the women wearing dresses and the men wearing suits.
Man with a beard and suit gesturing toward a disco ball at an event, with a woman wearing glasses nearby, monitor screen displaying a DJ logo, and a sign reading 'FAIRNESS WEST VIRGINIA' in the background.
A man in a black suit and silver hair is speaking at a podium in a marble hall, while seven people stand behind him holding signs advocating for equality, acceptance, and fair treatment.
People holding signs at a rally inside a building with marble columns and floors, addressing an audience seated in chairs.
Indoor banquet hall filled with guests seated at round tables decorated with balloons. People are dressed formally, some are eating, talking, or using their phones. The room has modern lighting and blue accent lighting on the walls.
A table displaying rainbow flags, campaign flyers with 'Fairness Virginia,' and buttons with various messages supporting LGBTQ+ rights.
Group of diverse individuals standing and sitting on a staircase during a formal event, some wearing rainbow-colored accessories and holding LGBTQ+ flags, with a woman in a red dress and a rainbow-themed bag.

Social Media

Moving our community to action.

Every social media post is an opportunity to inform, inspire, or start a conversation.

Over the years, I led Fairness West Virginia's digital communications across advocacy campaigns, fundraising initiatives, educational series, and day-to-day organizational storytelling. By combining thoughtful messaging with strong visual design, I helped build a recognizable and trusted online presence that kept supporters informed and engaged.

Scope of Work

  • Communications Strategy

  • Social Media Management

  • Copywriting

  • Graphic Design

  • Campaign Development

  • Brand Messaging

@fairnesswv

Shout out to everyone who rallied in Huntington today to stand up for abortions and reproductive rights! We’re not going back.

♬ Benny and Chiquitita - reymifasol